About
dogAdvisor is an AI research organisation building safe, helpful, and reliable models to make owning a dog just as easy as loving one


We think AI can bring enormous benefit to dog owners
We maximise that benefit safely, whilst minimising its risks
Everyone knows dog ownership is hard. Wrong AI answers make it harder.
A third of the world made the same promise to look after their dog as you did. Almost none have a reliable place to get answers, with 2 in 3 owners saying they need more guidance than they're getting right now. With most AI getting 1 in 3 dog health answers wrong, generic models (like ChatGPT) are not the right answer. So with the idea for dogAdvisor sketched on a napkin in 2024, we got to work building the world's safest models to support dog owners,






We build the world's safest and most helpful models for dog owners.
Did you know the whole idea for dogAdvisor was written on a napkin in 2024?
Two years in






Everyone knows dog ownership is hard. Wrong answers make it harder.
A third of the world made the same promise to look after their dog as you did. Almost none have a reliable place to get answers, with 2 in 3 owners saying they need more guidance than they're getting right now.
With most AI getting 1 in 3 dog health answers wrong, generic models (like ChatGPT) are not the right answer. So we built our own model (Max) completely from scratch to give genuinely safe, trusted, personal, and reliable answers for owners on how to take care of their dog.






dogAdvisor® is a registered trademark; this website and Max are Copyright (©) dogAdvisor 2026, with all rights reserved. dogAdvisor Co is registered in Delaware, but you may be making agreements with different branches depending on your jurisdiction, learn more at Corporation. By using dogAdvisor or our products you agree to our Terms of Use and Safety Harbour Statement. We aggressively and rigorously protect our intellectual property - learn more about our efforts to tackle illegal counterfeits at dogadvisor.dog/corporation.
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Summary
Born in 2024, dogAdvisor® is a research company with a mission of making owning a dog as easy loving one by responsibly building the world's safest and most helpful models for dog owners. Whilst we originally started as a publication, we've since evolved into a full AI research organisation going all in on dogAdvisor Max


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